Dear Taylor Swift,
I have a bone to pick with you.
I am a longtime fan who was excited to finally buy tickets for your upcoming reputation. tour. But the hoops that I (and all your fans) are jumping through to get on the waiting list are kind of ridic.
First, I know a lot of artists these days are using Ticketmaster’s Verified Fan program to ensure that ticket scalpers don’t scam actual interested parties in getting tickets. That’s understandable. That’s perfectly fine. But never have I had to purchase merchandise, stream videos 10 times a day, and spam my social media accounts with promo to prove myself as a fan.
I’m in my first “legit” big girl job. I can’t be buying multiple copies of your new album (which I haven’t even heard in its entirety yet…) or buying overpriced and *cough* ugly snake-shaped rings to get boosts. And even if I COULD, I shouldn’t have to give you more money, on top of the $150 I’m expecting to pay for even the crappiest seats at the stadium.
Ok and sure, there are options without spending money aka streaming the videos and posting on social media. I’m not going to spam all my Facebook friends, Twitter followers, etc. with Taylor Swift promo. I’m not going to change my photo to your truly unflattering album cover. That means that I’m left to streaming your videos every day to get my points. And let’s not pretend all these video view records you’re shattering are organic. It’s because all your fans are streaming them repeatedly to get the chance to go to your concert.
I broke the 1,050 boost mark this week and JUST moved into the Priority section and even then I’m not guaranteed to get tickets. And we all have to do this until November 28? I’m already tired, but I’m already too far in and I have a roommate relying on me for tickets.
To be fair, your marketing team is A+. This is a brilliant way to get albums sold before it’s even released and break Vevo records all while claiming to be “for the fans.” But let’s not kid ourselves. Lastly, I obviously don’t know you personally, so I’m not going to make assumptions about your character, but this false advertising as a fan service? Well, “I don’t like your little games.”